How to Rebrand Your Blog
Learning how to rebrand your blog is more than just changing your business logo as it is a monumental step towards a bigger change for your brand. It’s definitely a process that’s far from being an overnight change as it can affect not only how your site looks but also how you deliver your service, content and how you connect with your visitors.
Whether you’re part of the population who just wants to change your brand to experience change or someone who has shifted your attention and passion to something new, rebranding your blog is the best way to do it. It is vital to ensure that you have already gone through every elements that you need to consider before coming up with your final decision of rebranding your blog and if you have still come up with the decision to push with the rebranding process, here are some tips that would surely allow you to learn more about how to successfully deal with this endeavor..
The first thing you have to make sure you’re aware of, is if you are ready for such a monumental change. This kind of change needs your whole focus and commitment because once you make the leap and turn for the new direction, it would surely be near impossible to go back to what you once have. In this process, you’ll be thinking about how your new blog should look, your site’s social media pages and handles, setting up a new domain and even making sure that the transition from your previous blog to this new one would be smooth and seamless even for your previous readers.
Just like in starting your new blog, choosing the right name for your rebrand is something that would surely take a toll on you as well. It is important to inculcate your past experiences and make sure that you take into account the subject of your new blog into account, as this will allow you to create a name that would scream about your subject the moment readers see it.
You should also make sure that you change the accompanying handles for social media of your blog, as this is part of the rebranding process or changing the overlook of your brand. it would also be crucial to ensure that your readers and visitors are well-informed about the change that’s about to occur, to make sure that you can give them a chance to visit your site again and possibly, reel them in to your new brand as well.
You should make sure that the new website you’ll be using, is filled with new color schemes, designs, logo and more, which should give your site a totally new aesthetic, while also considering new content or way of delivering information to your readers.